Red Travel - Italia in Ferrari

L'Oréal Top Sellers Incentive Tour

Partner travel agent: King Holidays (Italy)

Event date: 18th October 2011

Route & Location: Chianti Tour; Villa la Massa (Florence)

Number of days: 1

Total participants: 16

Number of Ferraris: 4

Number of assistance cars: 2

Number of Red Travel staff: 4 staff

Activities: Full Ferrari briefing, Ferrari driving

Description: L'Oréal has organized for its top Brazilian sellers a Ferrari driving experience in the countryside between Florence and Siena, in the world renowned Chianti area, whose amazing scenarios helped in writing unforgettable memories in the guests' minds.